1480 Fir Crest Lane
Juniper Flats, UT
- About 160 feet of roofline
- Wide street-facing front
- Home value in the upper band for this ZIP
Get Christmas light installation leads near your customers
RouteLeads lists homes with long rooflines near streets you already work. Send your offer while you still have install dates.
Holiday lighting
How sure: Confirmed
Pick homes to measure for lighting
Roofline length
Use the rough length to pick roofs to measure in person.
Street-facing frontage
Put wide street-facing fronts on your fall mailer if visible displays are the work you want.
Home value band
Pick value bands that fit the jobs you want to bid, including takedown and storage.
New owners
Weekly alerts flag recent sales near you, daily on Pro. Add them to the next mailer if you still have install dates.
Homes near your customers
On Growth and Pro, see homes sorted by distance to your customers. Contact those streets first, then group installs by street once they book.
Your leads on a map
Every plan puts your leads on a map on your phone. Walk a street in October and knock the homes that got a card.
Who answered your mailer
On Growth and Pro, postcards and door hangers from the mail export have a QR code for each home. See who asked for a quote and who scanned without asking.
Work the mailing list before the first installs
Choose your lighting area
Pick ZIP codes or draw the streets where your crew can install and take down lights. Starter includes 3 ZIP codes, Growth 10 and Pro 30.
Mail the long rooflines
On Growth and Pro, export postcards and door hangers with a QR code for each home. Every plan exports a CSV for your CRM.
Measure the homes that answered
On Growth and Pro, a scan opens a quote page with your name and logo. If the homeowner asks for a quote, you get the details they entered and can set a measuring visit.
Book the streets your crew can work twice
Renew last year’s customers before selling new streets. Ask in late summer and confirm their dates and deposits. Then offer the remaining dates in the fall. Before promising Thanksgiving-week installs, check how much the crew can finish and leave room for weather. Reserve January days for takedown.
Start with homes near customers you already serve. Check which streets your crew can revisit for takedown. Mail those homes, then measure the ones that answer. Stop sending cards to streets you can’t fit. Keep some install dates open for weather delays and repairs.
New-owner alerts run weekly (daily on Pro). Add an October sale to the next mailer only if you still have dates to offer. The guide to getting Christmas light customers has a renewal schedule and door copy for the neighbors.
Mail with your name on it and see who answered
On Growth and Pro, the mail export gives each home a QR code for your postcards and door hangers. A scan opens your quote page, with your business name and logo. If the homeowner asks for a quote, you get the details they entered. You can then set a measuring visit.
You can see which card got scanned and which street brought quote requests. A scan alone does not give you a phone number. If you have install dates open, check scanned addresses before your next knock. Mail postcards through USPS. Hang cards on doors, not in mailboxes. The route density guide covers working nearby streets.
Measure before you put a price on the job
The rough roofline length helps you choose homes to visit, not price them. At the house, measure the eaves and gables the owner wants lit. Check where the ladder can stand, which clips you need and how cords reach the outlets. Price trees separately. A steep gable can take longer than a straight eave of the same length.
Put light ownership, repairs, takedown and storage on the written quote. If the owner supplies the strands, check their condition before reserving the install date. The guide to bidding Christmas light installation shows how to count both trips and set a minimum charge.
Keep takedowns close
On Growth and Pro, sort homes by distance to your current customers to choose streets to contact. Once jobs book, set January takedowns from those jobs, not from the list of homes you mailed. Keep spare strands on the truck for December repairs. If an outlet trips repeatedly, ask the owner to have it checked rather than resetting it again.
See what new lighting customers could bring in
Enter your price per install, jobs per customer each year and number of new customers. The calculator below shows added revenue, plus how many customers would cover each plan for a year. It does not subtract crew time or lights. Plan limits are on the pricing page.
Guides for holiday lighting
- 5 min readHow to get Christmas light installation customers on streets you can serveRenew your lighting jobs first, ask customers you already serve and pitch neighbors of booked installs while you still have open dates.
- 6 min readHow to bid Christmas light installation without losing money on takedownMeasure the roofline, count both trips and set a minimum charge before you promise a price to the house next door.
See what new customers could add
Enter what you charge and how often you work for each customer. See yearly sales before costs and how many customers would cover a plan at its monthly price.
Enter your numbers to see what new customers could bring in.
- Yearly sales from new customers
- Average monthly sales
- Yearly sales from one customer
Customers needed to cover a year of monthly payments
- Starter $49/mo
- Growth $129/mo
- Pro $299/mo
This compares sales before costs with twelve monthly plan payments. It uses your numbers and our plan prices, not a forecast of what you'll earn.
Common questions
When should I start selling lights?
Renew past lighting customers in late August or September if you have dates open. Offer the remaining slots to new streets in October or early November. Leave room for repairs and January takedown.
How do I know which mailers worked?
On Growth and Pro, each postcard or hanger from the mail export has a code for that home. See who scanned, who asked for a quote and which street or week drew responses.
Can I run lighting alongside mowing or plowing?
Yes, on Growth or Pro. Growth covers three services, so you can run a lighting list in the same service area where your crew mows or plows.
What does it cost?
Plans start at $49 a month for one service and 3 ZIP codes. Growth costs $129. It adds leads sorted by distance to your customers, mail export and response tracking. Every plan has a 14-day free trial, with no card required.
Does it tell me which homes already hire an installer?
No. The list shows roofline length, street frontage and home value band. Check the street in December to see existing displays.
Do leads come with phone numbers?
No. You reach the home with a knock or a card with your name on it. On Growth and Pro, owners who want a quote send you their contact details from your quote page.
Are the leads exclusive to me?
No. Another installer may see the same address. Your monthly plan doesn't charge by the lead. Choose streets that fit your crew's open dates.
Sell lights on the streets you already work
Pick your install area and mail while dates are open.